Client: Woodland Trust

Brief: To design a visually interesting and informative magazine for young people, aged 8-13, who are keen on nature and the environment.

Audience: Existing junior members and young people with an interest in nature.

Our solution: After talking to young people we decided the layout and typography should be bold, but simple and easy to follow. This appealed to their increasing sense of maturity, but still allowed for a fun element within the puzzle pages, cartoon strip etc. We chose to use exceptionally high quality nature photographs to captivate and really promote the ‘wow’ factor.

For more information on about the Woodland Trust go to www.woodland-trust.org.uk